Entrepreneurial Ventures

From tech startups to film production - turning bold ideas into successful realities

SNR Films

Film Production (2021-2023) - Turning creative dreams into cinematic reality

Dear Death - Feature Film

Spearheaded the complete production and release of a Tamil feature film, managing a multidisciplinary team across budgeting, casting, and creative direction. Secured theatrical release in 68 locations across South India.

Production Highlights:

  • • Complete project management from concept to release
  • • Budget management and funding coordination
  • • Creative direction and team leadership
  • • Post-production oversight

Distribution Success:

  • • 68 theatre release across South India
  • • Strategic distribution partnerships
  • • Marketing and publicity campaigns
  • • International Film Festival selection
68 TheatresFilm FestivalComplete ProductionCreative Leadership
68
Theatre Release
Festival
Selection

Thanjai Sweets

D2C Food Brand (2023 – Present) - An experiment in blending tradition with digital marketing

Tradition Meets Digital

A D2C sweets brand launched as an experiment in blending tradition with digital marketing. While it hasn't scaled aggressively, it continues in sustaining mode with a loyal niche customer base, proving that authentic products can find their audience in the digital age.

Product Excellence:

  • • Traditional recipe curation
  • • Quality ingredient sourcing
  • • Authentic taste preservation
  • • Packaging innovation

Digital Marketing:

  • • 5K+ Instagram followers
  • • 4x ROI on ad campaigns
  • • Food blogger partnerships
  • • Behind-the-scenes content

Operations:

  • • E-commerce platform setup
  • • Nationwide shipping logistics
  • • Customer service excellence
  • • High repeat purchase rate
Sustaining ModeLoyal Customer BaseDigital ExperimentTradition + Tech

SNR Technologies

Tech & MarTech Solutions (2005-2017) - 12 years of innovation and growth

1008events.com

2008-2014Event SaaSEarly Pioneer

Founded 1008events.com, an early event ticketing platform serving as a SaaS solution for event organizers. Though it didn't scale as expected, the experience shaped my later work in martech and SaaS product development.

"Every venture teaches valuable lessons. This early SaaS experience laid the groundwork for understanding product-market fit, customer needs, and the importance of timing in the tech industry."

The Foundation Years

Built and scaled custom marketing automation solutions for businesses. Pioneered event tech solutions and was among the early adopters of digital marketing platforms in India.

Innovation Highlights:

  • • Google AdWords adoption (2005) - among first in India
  • • Facebook Ads pioneer (2007)
  • • Event ticketing platform (2008-2014)
  • • 50+ web and mobile applications

Community Impact:

  • • WordPress community speaker (2011-2015)
  • • Chennai Open Coffee Club participant
  • • Apps for Chennai organizer
  • • Startup ecosystem contributor
12 Years20 Team Members50+ ProjectsGlobal Clients
Signature Projects

Renault Virtual Showroom

First-of-its-kind virtual car showroom in India

72-Hour Tweetathon

Tech backbone for viral social media campaign

Event Ticketing Platform

100+ events facilitated (2008-2014)

Community Involvement

Chennai Open Coffee Club

Active participant in startup community meetups

Apps for Chennai

Co-organized civic tech hackathon for city solutions

WordCamp Speaker

Multiple cities: Jabalpur, Baroda, Pune (2011-2015)

What's Next?

Each venture has been a learning experience, building the foundation for the next big idea. Ready to collaborate on something amazing?